intersect investments

Problem Solution: bilk investings get over Investments has enjoyed success in the financial services industry for many years; even up so since September 11, 2001 the entire industry is experiencing turbulence and uncertainty. Intersect Investment is on a downward slide, barely commensurate to wager its goals. A state of confusion exists at Intersect for quite some time now as the employees name been get mixed messages from the management. In order to survive, CEO unmannerly Jeffers has proposed a overbold vision based on a representative of customer intimacy. The rising strategy is expected to launch semipermanent customer relationships based on trust and cheer to the customer. merely the implementation of this plan entrust require drastic organisational forms particularly in the sales department. Frank has met with resistance to turn from some of the key members of his senior staff and he has already replaced the Executive Vice President of Marketing and Sales, who did not get under ones skin this initiative. The goal of this company is to return to the path of success by adopting the customer intimacy lesson that will improve relationships with customers, countenance sales, and precipitate employee overthrow. Intersect has done their homework, and know that this is the direction they will pauperism to take.

The purpose of this paper is to identify issues and find solutions that will change Intersect Investments to achieve these goals. Situation Analysis Issue and flock Identification During the past year Intersect sales employee turnover has been up 25% and customer satisfaction ha! s declined by more than 10%. The customer base has also been shrinking, as the company has experient a customer churn rate of almost 25%. The company CEO, Frank Jeffers, has been reluctant to bring about change. Nevertheless, later on serious contemplation he has identified a new vision for the company: Provide a broad raise of products and services to consumers and small business customers using a fabric of...If you want to get a full essay, order it on our website: BestEssayCheap.com

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